During POP 2005 on 5 and 6 October in the Expo XXI in Amsterdam the projects for the annual POPAI Benelux Awards were displayed. These are all kinds of point of purchase material with the objective of communicating with the consumer at the point of sale.
The following projects from Tchai have been nominated for the ‘Peacock’ :
- Cadillac
- Polaroid
- JTI Camel
- Revlon
Projects are divided into various categories with a difference between permanent and non-permanent.
The project with the highest score with regard to “Originality/Innovation” wins the Golden Peacock in that category.
During the gala dinner on Wednesday 23 November the peacocks are awarded.

For more information, please contact:
Tchai International
Kolenbranderstraat 24
Postbus4125
2980 GC Ridderkerk
The Netherlands
Tel: 31.(0) 180.48.44.44
Fax: 31.(0) 180.41.57.78
Contact: Ed Tchai
E-mail:info@tchai.nl
http://www.tchai-international.com