|
For the opticians Atoll, Weillrobert has created a POS advertising itemUnder the brand TAE, the Atol opticians have launched some eyeglasses frames which can receive interchangeable branches in a click. In order to attract the attention of the customers on these new products, and to enable the customers to test easily the broad range of frames and branches, it was necessary to create a counter display which takes little place and shows many products. We have also to find a system which enable the customers to place easily the branches on the display without damaging them. The idea of Weillrobert: the display unit is not a display unit but a pot painted in blue Atol, an header in the shape of label with the slogan " To cultivate your style". The branches are planted there like flowers in a pot. Microballs studied not to stripe the products replace the ground and ensure an easy installation of the branches by the consumer
For more information, please contact: Weillrobert |
